TRUE BLUE: new season denim
Denim has come a long way from it’s origins as a hard-wearing fabric for manual workers.
These days, you’d be hard pressed to find a single wardrobe that doesn’t contain a pair of jeans.
Of course, it’s not just jeans these days – from jackets and jumpsuits to feminine dresses, there’s something to suit everyone.
And of course, there’s several different cuts and styles to suit every body shape, from fitted skinny styles to wide leg flares.
Dress up denim with embellishment
Denim needn’t be just for a casual event.
Embellished jeans such as these from Brand Attic are perfect if you’re looking for a way to update the style for evenings.
Team with a simple oversized white shirt and heels for a chic take on the trend.
Model wears: Shirt, £17.99, H&M. Jeans, £26, Brand Attic. Short necklace £115, Missoma. Ring pendant necklace, £39, Ania Haie. Bag, £489, Versus Versace at Fashionette.
TRUE BLUE: swap denim jeans for a stylish dress this season
This season sees the return of dark denim.
In deep shades of navy and royal blue, the fabric is also reimagined in different shapes for a more tailored look.
This fit and flare midi dress from the Duchess of Cambridge’s favourite LK Bennett is a great example of the smart style.
Denim dresses are a stylish alternative to jeans for summer, as seen on many celebrities including Holly Willoughby when they want a smart yet casual outfit.
For low key cool, add Stan Smith trainers from Adidas and a striped breton tee for classic weekend style.
Model wears: Belted chambray dress, £275, LK Bennett. Striped top, £19.95, United Colours of Benetton. Trainers, £75, Adidas at Schuh
TRUE BLUE: Great Plains has great denim for spring
For relaxed cool in chambray, jumpsuits are a great way to swap out denim jeans for your weekend wardrobe.
This loose fit jumpsuit from Great Plains looks great layered over a polo neck and teamed with fun yellow loafers.
Add classic accessories in the form of simple statement jewellery to smarten up your look.
Model wears: Chambray jumpsuit, £75; striped turtleneck, £55, both Great Plains. Loafers, £38, River Island. Watch, £89, Cluse
TRUE BLUE: straight leg jeans are the shape of the season
For denim traditionalists, there are a wealth of jeans brand that specialise solely in shapely denim styles.
If you have a style of jeans that you prefer, it may be worth swapping your high street style for a pair of specialist brand jeans.
Brands such as Joe’s Jeans, Frame, Paige and J Brand are pricier options but will wear for longer and are less likely to lose their shape over time.
This season’s key jean shape is the straight leg, replacing the much loved skinny. Joe’s raw edge hem style with turn up is the perfect casual style.
Model wears: Jacket, £55, Topshop. Jumper, £35, Joanie. Jeans, £224.95 Joe’s Jeans
TRUE BLUE: balance a curvy figure with flared jeans
If you have a curvier figure, flared jeans are for you.
The wider base will balance bigger busts and bottoms by creating an optical balance.
They are also great if you want to add extra height to a petite figure.
Simply go for a slightly longer pair and add heels in a height that means the hems skim the floor.
Model wears: Slogan knit, £69, Mint Velvet. Jeans, £315 Paige. Shoes £169, Swedish Hasbeens. Bandana, £20 Levi’s.
TRUE BLUE: update skinny jeans by wearing a dress over them
If skinny jeans are still your favourite, J Brand’s frayed hem 9326 low rise jeans are the perfect update on the popular style.
For a new take on how to wear your favourite fitted jeans, try wearing them with a dress.
A midi length dress in a bold bright colour will compliment the true blue denim and add a fashion forward twist to your look.
Model wears: Dress, £15, Primark. Jeans, £230, J Brand at Net-a-Porter. Shoes, £19.99, Stradivarius. Jacket (on chair), £420, Frame at Harrods. Shorter necklace, £115, Missoma. Ring pendant necklace, £39, Ania Haie.
TRUE BLUE: go fashion forward with double denim
If classical jeans aren’t to your taste, there’s still other ways to work denim into your wardrobe.
This season has seen the return of the denim mini skirt.
This frayed hem style rom Citizens of Humanity is the ultimate wear-with-anything piece for spring. Team with a tee, jumper or if you’re feeling brave, go for double denim with a lightweight chambray shirt.
Model wears: Denim shirt, £49.95, Gap. Skirt, £280, Citizens of Humanity. Earrings, £39, Ania Haie. Neckerchief, £5.99, Bershka
Fashion Editor: Antonia Kraskowski
Photographer: Clive Shalice
Hair and Makeup: Marlene Anderson using YSL Beauty and Unite hair
Fashion Assistant: Abby McHale
Model: Kajsa at Next
Location: Sunset Studio in Peckham, London SE15 (sunsetstudiopeckham.com)
Ania Haie 020 3176 9609, aniahaie.com